Pilot Project for Seoul Upcycling Plaza.

In a one week Service Design Sprint together with the Samsung Art & Design Institute in Seoul we created service opportunities for Seoul’s new Up-Cycling Plaza.

Type
Service Design Sprint

Role
Strategy, Workshop Lead

Time Frame
5 Days

Design Breif
Explore how different communities and individuals across Seoul can be engaged in understanding waste as a resource and how their actions can be sustainable ways of living.

Concept Solution

The supcup is a take back system where coffee is served in reusable cups, which consumers can return to participating shops around Seoul.

Relationship Map

People buy their re-usable cup at their first purchase with their coffee. When they return the cup they get a physical or digital deposit coin.

Touchpoints

The supcup is a take back system where coffee is served in reusable cups, which consumers can return to participating shops around Seoul.

Re-Usable Coffee Cup & Deposit Coin

People buy their re-usable cup at their first purchase with their coffee. When they return the cup they get a physical or digital deposit coin.

App

User can register in the app to receive their digital token. They can add the code to their digital Wallet.

Partner Sticker

Customers can identify a supcup partner store with the logo sticker pasted outside.

Point of Purchase

Point of purchase displays explain the service to customers.

Digital Platform For Measurement

Keep track of impact on the website; acts as inspiration for businesses in other sectors to move towards sustainability.

Temporary Pick-Up and Collection Places

To make people aware of the new service, small pop-up shops in the city could serve as pick-up and collection stations for cups. Not only the system but also the intention behind the project can be spread. These pop-ups will be runed by Seoul's Upcycling Plaza to also bring their service closer to the people.

Cups as Promotion Platfrom

During the time, the cups can be used citywide for promotion of local events or support local artists and designers. Over time, these rare flowting cups with different designs can tell the storys of the city.

Implementation in SUP Ecosystem

During the time, the cups can be used citywide for promotion of local events or support local artists and designers. Over time, these rare flowting cups with different designs can tell the storys of the city.

Impact

The pilot project for Seoul's Up-Cycling Plaza could be also seen as a tool to raise awareness and initiate other grass-routes projects.

More is coming soon …